Caress Moisturizing Body Wash Refresh
Caress Moisturizing Body Wash
A refresh and new bottle shape for Caress Moisturizing Body Wash
R.BIRD developed the original branding strategies and packaging design that transitioned Unilever's Caress brand from a single shower bar to an ever-expanding and highly successful line of personal care products.
Shown here is the second generation of Caress Moisturizing Body Wash in a new bottle structure design, also by R.BIRD.
American Graphic Design Award