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Caress Moisturizing Body Wash Refresh

Caress Moisturizing Body Wash
Caress Moisturizing Body Wash

A refresh and new bottle shape for Caress Moisturizing Body Wash

R.BIRD developed the original branding strategies and packaging design that transitioned Unilever's Caress brand from a single shower bar to an ever-expanding and highly successful line of personal care products.

Shown here is the second generation of Caress Moisturizing Body Wash in a new bottle structure design, also by R.BIRD.

American Graphic Design Award

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