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Ora World Traveler Brand Concept

Ora: World Traveler
Ora: World Traveler

Conceptual brand development

The brand name "Ora" is one of several working names used to develop the World Traveler concept of personal care products. R.BIRD created a symbolic visual language for each brand and package to support the concept of unique products from far away places made with exotic ingredients.

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Patterns 11 retail category design audits, 347 brands.