GenSpec Genetically Specific Vitamins
First Genetically Specific Vitamins and 11-product Nutriceutical Line
First-in-category, bilingual vitamin packaging
Product Sample Kit for Press & Retail Buyers
Branding Strategy and Packaging Design for the First, Genetically-Specific Vitamins
What's new?
World's first genetically specific vitamin formulas and nutritional supplements.
Why?
This nutriceutical product line effectively addresses the unique metabolic needs of African-Americans, Hispanics and Caucasians.
Did you notice?
- high energy packaging design for cutting-edge, category-leading product idea
- visibility supports new product recognition at shelf
- bilingual vitamin packaging, first in its category
An R.BIRD Note
Branding strategy, trademark and FDA-compliant, bilingual packaging design for the 11-product line was just six months from idea to shelf.-
Creative team:
R.BIRD
http://www.RBIRD.com
Lizzie Grubman Public Relations
http://www.grubmanpr.com
Ink&Co
http://www.inkco.com
Zack Resnicoff
http://www.shootfirstentertainment.com
See Also:
American Corporate Identity
Client GenSpec Labs
Brand GenSpec
Industry Over-the-Counter Medications, Vitamins Health & Nutritionals
Scope of Work
