Ceres Meises Chocolate Fun Pack
Ceres Meises Fun Pack, Sachets and ‘Jimmy’
Chocolate rice in portable sachets
"Meises" is solid chocolate in a form that resembles long grain rice. It is widely used in Indonesia as a bread topping typically consumed by kids for breakfast. Ceres Meises is the best known brand.
The Ceres Fun Pack packaging design introduces the convenience of single-serve sachets. A hip, skateboarding character, "Jimmy," was created to emphasize "cool" and "on-the-go." Jimmy will appear on pack, in promotions and on television commercials.