The new TERRO brand mark banner

Terro Branding & Packaging Redesign
The Essence of Affresh Branding

Affresh High Efficiency Washer Cleaner
Eclipse Total Blackout Curtain

Eclipse Curtain Brand Revolution
New Popcorn Palace logotype and Signature tin

Popcorn Palace Brand & Package Redesign

Curtainfresh Curtain with Arm & Hammer

Delfi Milk Chocolate Bars

Sound Asleep Pillow

ComfortTech Blankets & Throws
High fiber cookie and chocolate snacks

Selamat Fibero Brand Cookie Snack
All Season Deer Repellent

All Season Branding & Packaging Design System
The Redesigned Whirlpool RWF Product Line

Whirlpool Refrigerator Water Filters
Top Left: Before. The old site would require up to 17 clicks, only to find outdated or missing information.

Personna Corporate and Brand Web Site
Silver Queen Caramel

Silver Queen Caramel
Ceres Meises Fun Pack, Sachets and ‘Jimmy’

Ceres Meises Chocolate Fun Pack
Twister

Twister Chocolate Wafer Stick
Banana Boat Sunless

Banana Boat Sunless Tanning

Personna Brand & Packaging System
Daylite Productivity Suite 3.0 Retail Packaging

Daylite 3 Retail Software Branding & Packaging
First Genetically Specific Vitamins and 11-product Nutriceutical Line

GenSpec Genetically Specific Vitamins
Sweeney’s Mole & Gopher Product Lineup

Sweeney’s Branding and Packaging Design System

Baby Magic Brand & Product Innovation

Ice Taps Throat Remedy Branding & Packaging

Jiffy Brand Refresh
Amaya

Amaya Latina Personal Care Brand Innovation
Zensapatch medicated patch

Zensa New Brand & Packaging

Pro Sport Global Brand & Package Redesign
Pro Extreme

Pro Extreme Global Brand Innovation
Medium Neck Pillow

Tempur-Pedic Brand Revolution
Madhouse Munchies Tortilla Chips

Madhouse Munchies Tortilla Chips
Lever 2000 Moisturizing Body Wash

Lever 2000 Moisturizing Body Wash
Madhouse Munchies

Madhouse Munchies Kettle Cooked Potato Chips
Caress Moisturizing Body Wash

Caress Brand Reinvention

Personna Matrix Disposable Razor
Soleil system razor

BIC Soleil System
BIC Comfort 3 Advance brand web site

BIC Comfort 3 Advance Product Web Site
Wood Lock Medicated Oil

Wood Lock Medicated Oil Brand Refresh
Beech Nut Naturales

Beech-Nut Naturales Line Extension
Feelin’ Fresh

Feelin’ Fresh Deodorant Brand & Package Redesign
Wisk Liquids

Wisk Liquid Detergents

Sharp Organizers - Handhelds - Calculators
Tussy Antiperspirant

Tussy Antiperspirants
Lawry’s / Ducks Unlimited Marinades

Lawry’s, Ducks Unlimited Marinades and Seasonings
Dove Retro Bars

Dove Retro promotional packs
Bic Permanent Grip Markers

BIC Permanent Grip Markers
Apple Dippers

Skippy Apple Dippers
Lever 2000 Instant Foaming Hand Wash

Lever 2000 Instant Foaming Hand Wash
‘all’ Fabric Softener

‘all’ Fabric Softener
Salon Styles

Ogilvie Salon Styles Redesign
Wish-Bone Marinades

Wish-Bone Dressing & Marinades
Surf Tablets

Surf Tablets
Concept 1

OTC Mini Dispenser
Initial Launch

Wisk Dual Action Tablets
Body Love by Caress

Body Love by Caress
Surf Power Fresh Liquid

Surf Power Fresh
Henri’s Salad Dressing

Henri’s Salad Dressings
Caress Silkening Body Lotion

Caress Silkening Body Lotion

Caress Refreshing Body Spray
Lever 2000 Bars

Lever 2000 Bar Soap Redesign
One in a series of three unique packaging designs.

Surf Detergent Packaging Redesign
Spring Maid

Springmaid Linens packaging
Good Humor Ice Cream Bars

Good Humor Novelty Bars
Ronzoni Country Kitchen

Ronzoni, Country Kitchen Egg Noodles
Boar’s Head Gourmet Hams

Boar’s Head Gourmet Packaging
The Bundle

One click Downloads all R.BIRD documents in one Zip archive.

The Book

Patterns 11 retail category design audits, 347 brands.

The Blog

Cibachrome? Anyone? : About Design